图书情报工作 ›› 2020, Vol. 64 ›› Issue (13): 90-99.DOI: 10.13266/j.issn.0252-3116.2020.13.013

• 情报研究 • 上一篇    下一篇

社会化平台有效使用量表构建及实证研究——以求职领域为例

王雪芬1, 朱庆华2, 赵宇翔3, 马彪3   

  1. 1 南京信息工程大学管理工程学院 南京 210044;
    2 南京大学信息管理学院 南京 210023;
    3 南京理工大学经济管理学院 南京 210094
  • 收稿日期:2019-12-11 修回日期:2020-03-01 出版日期:2020-07-05 发布日期:2020-07-05
  • 作者简介:王雪芬,(ORCID:0000-0002-4021-9934),讲师,博士,E-mail:xuefenls@163.com;朱庆华(ORCID:0000-0002-4879-399X),教授,博士,博士生导师;赵宇翔(ORCID:0000-0001-9281-3030),教授,博士,博士生导师;马彪(ORCID:0000-0003-0937-5602),高级工程师,博士研究生。
  • 基金资助:
    本文系江苏省高校哲学社会科学一般项目"自我调节理论视角下求职者社会化信息搜寻行为影响机理及对策研究"(项目编号:2019SJA0152)和国家自然科学基金项目"协同视角下社会化搜索的形成机制及实现模式研究"(项目编号:71473114)研究成果之一。

The Construction of Effective Use Scale of Social Platform and Its Empirical Study——Taking the Field of Job Hunting as an Example

Wang Xuefen1, Zhu Qinghua2, Zhao Yuxiang3, Ma Biao3   

  1. 1 School of Management Science and Engineering, Nanjing University of Information Science & Technology, Nanjing 210044;
    2 School of Information Management, Nanjing University, Nanjing 210023;
    3 School of Economics & Management, Nanjing University of Science & Technology, Nanjing 210094
  • Received:2019-12-11 Revised:2020-03-01 Online:2020-07-05 Published:2020-07-05

摘要: [目的/意义] 随着社会化平台在人们日常生活中的作用愈发突显,如何充分发挥这些社会化平台的作用与价值,提高平台使用的有效性成为各应用领域亟待解决的重要问题,社会化平台使用的有效性研究也变得尤为重要。从用户使用行为视角,探讨社会化平台有效使用测量指标的构建是一种有益的探索。[方法/过程] 本研究引入信息系统有效使用相关研究成果,选择求职领域这一特定情境,结合文献调研、用户访谈、专家咨询及探索性因子分析(EFA)确定有效使用测量量表,并通过调研数据的结构方程模型分析,验证所构建测量量表的适用性与实用性。[结果/结论] 所构建量表具有较好的信度和效度,适合用于评价求职领域社会化平台有效使用情况,进而为平台的改进和完善提供实践性建议。另一方面,本研究也为其他任务情境下的系统有效使用研究提供思路,所构建的有效使用测量量表也可通过适当修改应用于其他系统。

关键词: 有效使用, 量表开发, 社会化平台, 求职

Abstract: [Purpose/significance] As social platforms become increasingly prominent in people's everyday lives,how to give full play to the role and value of these social platforms and improve the effectiveness of platform use has become an important issue to be solved in various application fields.And the need for focused research related to the usage effectiveness of social platform has become particularly important.From the perspective of users' behavior, it is a beneficial exploration to explore the construction of evaluation index for effective use of social platforms.[Method/process] Based on the prior research of IS effective use,this paper developed a measurement scale on effective use of social platform under the specific situation of job hunting by a mixed method research with the literature research,user interview,expert interview and Exploratory Factor Analysis(EFA),and verified the applicability and practicability of the scale through structural equation model analysis of the survey data.[Result/conclusion] The developed scale has good reliability and validity in evaluating the effective use of social platforms in the job hunting filed,and then providing practical suggestions for the improvement of the platform. On the other hand, this study also provides ideas for the research of IS effective use in other task contexts. The constructed measurement scale for effective use can also be applied to other systems through appropriate modifications.

Key words: effective use, scale development, social platform, job hunting

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