图书情报工作 ›› 2022, Vol. 66 ›› Issue (2): 45-56.DOI: 10.13266/j.issn.0252-3116.2022.02.005

• 理论研究 • 上一篇    下一篇

在线健康信息替代搜寻影响因素研究:基于健康信念模型和社会支持理论

宋小康1, 赵宇翔2, 朱庆华3   

  1. 1. 徐州医科大学管理学院 徐州 221004;
    2. 南京理工大学经济管理学院 南京 210094;
    3. 南京大学信息管理学院 南京 210023
  • 收稿日期:2021-07-16 修回日期:2021-10-12 出版日期:2022-01-20 发布日期:2022-02-11
  • 作者简介:宋小康,讲师,博士,E-mail:sxksxk666@163.com;赵宇翔,教授,博士,博士生导师;朱庆华,教授,博士,博士生导师。
  • 基金资助:
    本文系国家自然科学基金面上项目“公共文化服务领域开放数据的价值共创机制及实现模式研究”(项目编号:72074112)研究成果之一。

Research on Influencing Factors of Online Surrogate Health Information Seeking: Based on the Health Belief Model and Social Support Theory

Song Xiaokang1, Zhao Yuxiang2, Zhu Qinghua3   

  1. 1. School of Management, Xuzhou Medical University, Xuzhou 221004;
    2. School of Economics and Management, Nanjing University of Science and Technology, Nanjing 210094;
    3. School of Information Management, Nanjing University, Nanjing 210023
  • Received:2021-07-16 Revised:2021-10-12 Online:2022-01-20 Published:2022-02-11

摘要: [目的/意义] 在线健康信息替代搜寻是基于人际关系协作的日常信息实践模式,基于经典理论探究该行为的影响因素和机制对于深入理解该信息行为具有重要意义。[方法/过程] 基于健康信念模型和社会支持理论,构建健康信息替代搜寻影响因素模型,提出12个研究假设。通过问卷调查收集475份有效数据,使用SmartPLS软件进行数据分析。[结果/结论] 结果发现:同理心、信息支持意愿、感知严重性和感知收益正向影响健康信息替代搜寻意愿,感知障碍负向影响健康信息替代搜寻意愿,感知易感性和自我效能对健康信息替代搜寻意愿没有直接相关关系。通过中介效应分析发现,同理心对感知易感性与健康信息替代搜寻意愿之间的关系存在完全中介效应;同理心对感知严重性与健康信息替代搜寻意愿的关系存在部分中介效应;信息支持意愿对自我效能与健康信息替代搜寻意愿之间的关系存在部分中介效应。这一研究结果为进一步激励、管理和干预在线健康信息替代搜寻实践提供参考。

关键词: 健康信息替代搜寻, 影响因素, 健康信念模型, 社会支持, 健康信息学

Abstract: [Purpose/significance] Online surrogate health information seeking is an everyday life information practice mode based on interpersonal cooperation. It is of great significance of deeply understanding the information behaviors to explore the influencing factors and mechanisms of this behavior based on the classical theories. [Method/process] Based on the health belief model and social support theory, this paper constructed the influencing factors model of surrogate health information seeking and put forward 12 research hypotheses. 475 valid data were collected through questionnaire survey and analyzed by SmartPLS. [Result/conclusion] The results show that empathy, information support intention, perceived severity and perceived benefits have positive impact on online surrogate health information seeking intention (OSHISI), while perceived barriers have a negative impact on OSHISI. Perceived susceptibility and self-efficacy have no direct relationship with OSHISI. The mediating effect analysis showed that the relationship between perceived susceptibility and OSHISI is completely mediated by empathy. Empathy plays a partial mediating role in the relationship between perceived severity and OSHISI. The relationship between self-efficacy and OSHISI is partially mediated by information support intention. The results of this study provide a reference for further motivating, managing and intervening online surrogate health information seeking practices.

Key words: surrogate health information seeking, influencing factors, health belief model, social support, health informatics

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