图书情报工作 ›› 2021, Vol. 65 ›› Issue (17): 57-68.DOI: 10.13266/j.issn.0252-3116.2021.17.006

• 工作研究 • 上一篇    下一篇

供需适配性理论视域下公共数字文化服务满意度研究

陶成煦, 沈超, 完颜邓邓   

  1. 湘潭大学公共管理学院 湘潭 411105
  • 收稿日期:2021-03-14 修回日期:2021-06-14 出版日期:2021-09-05 发布日期:2021-09-01
  • 作者简介:陶成煦(ORCID:0000-0001-8922-5203),硕士研究生;沈超(ORCID:0000-0002-3094-5342),硕士研究生;完颜邓邓(ORCID:0000-0003-3192-8242),副教授,博士,硕士生导师,E-mail:wanyan678@163.com。
  • 基金资助:
    本文系国家社会科学基金青年项目"公共数字文化服务供给的不平衡不充分问题及对策研究"(项目编号:18CTQ003)研究成果之一。

Research on Satisfaction of Public Digital Cultural Service from the Perspective of Supply and Demand Adaptability Theory

Tao Chengxu, Shen Chao, Wanyan Dengdeng   

  1. School of Public Administration of Xiangtan University, Xiangtan 411105
  • Received:2021-03-14 Revised:2021-06-14 Online:2021-09-05 Published:2021-09-01

摘要: [目的/意义] 对公共数字文化服务满意度进行研究,以促进服务的供给侧进一步对接需求端。[方法/过程] 依据供需适配性理论的4项标准,构建公共数字文化服务满意度评价模型。以量表问卷形式回收数据,并采用验证性因子分析以及路径分析,对模型进行检验。同时,对量表结果进行统计分析。[结果/结论] 研究表明,供需适配性理论的相关性、可及性、质量性、相适性这4项指标均会对用户满意度产生显著正向影响关系,且这4项指标的得分均较低,公共数字文化服务在供需适配上还存在较大提升空间。

关键词: 公共数字文化服务, 供需适配, 满意度

Abstract: [Purpose/significance] This paper studies the satisfaction of public digital cultural services, in order to promote the supply side of services to further connect with the demand side.[Method/process] According to the four standards of supply and demand adaptability theory, this paper constructed the satisfaction evaluation model of public digital cultural services. The data were collected in the form of questionnaire, and the model was tested by confirmatory factor analysis and path analysis. At the same time, the results of the scale were statistically analyzed.[Result/conclusion] The research shows that the four indicators of the theory of supply-demand adaptability, such as relevance, accessibility, quality and adaptability, have a significant positive impact on user satisfaction, and the scores of these four indicators are low. There is still a large room for improvement in the supply-demand adaptability of public digital cultural services.

Key words: public digital cultural services, adaptation of supply and demand, satisfaction

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