收稿日期: 2014-10-08
修回日期: 2014-11-20
网络出版日期: 2014-12-05
基金资助
本文系国家社会科学基金青年项目"新媒介环境下青少年社会化阅读及其引导机制研究"(项目编号:13CTQ015)和上海市哲学社会科学规划课题青年项目"上海市青少年数字阅读及其引导机制研究"(项目编号:2012ETQ001)研究成果之一.
Study on Relationship Between Adolescents' Social Reading Motivation and Their Behaviors: A Case Study of Middle School Students' Reading via WeChat in Shanghai
Received date: 2014-10-08
Revised date: 2014-11-20
Online published: 2014-12-05
随着数字化文本和社会化媒体的发展, 基于互动和分享的社会化阅读日益受到年轻读者的青睐.本研究以微信阅读为研究案例, 以上海初高中生为样本对象考察了青少年社会化阅读动机和行为之间的关系.通过多阶段整群抽样方法, 在上海14所中学获取1 039份有效问卷, 对他们的数据分析表明:①青少年的内在性动机、成就性动机和社交性动机对社会化阅读行为均有显著影响, 但社交性动机是他们开展社会化阅读活动最为重要的动机因素.②年级和区县这两个人口统计学变量对青少年的社交性动机和社会化阅读行为之间的关系具有显著的调节作用.相对于初中生和城区生而言, 高中生和郊区生的社交性动机对其社会化阅读行为具有更强的解释和预测能力.
李武 , 吴月华 , 刘宇 . 青少年社会化阅读动机与行为之关系研究——以上海市初高中生微信阅读为例[J]. 图书情报工作, 2014 , 58(23) : 61 -68 . DOI: 10.13266/j.issn.0252-3116.2014.23.009
With the development of digital texts and social media, social reading featuring with users' interaction and sharing is increasing popular with young readers. Based on Reading via WeChat, this paper investigates 1039 students from 14 middle high schools in Shanghai and explores the relationship between their social reading motivation and behaviors. It finds that, (1) intrinsic , goals for achievement and socializing motivation all relate to adolescents' reading behaviors, however, socializing motivation relates more strongly than the others; (2)there is a moderate effect of grade and area on the relationship between socializing motivation and social reading behaviors. Specifically, adolescents' socializing motivation in senior group and urban group could predict their behaviors better than that in junior group and suburb group.
Key words： social reading; reading motivation; reading behavior; adolescent
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