[目的/意义]探讨如何针对企业战略决策支持中的竞争情报现象,引导企业进行竞争情报服务外包,强化企业决策运营管理。[方法/过程]通过文献分析和理论推演,结合科技咨询等现实案例,界定竞争情报服务外包的理论内涵,分析竞争情报服务外包的动因,探讨竞争情报服务外包的形式与内容,提出开展竞争情报服务外包的对策建议。[结果/结论]企业推进竞争情报服务外包,可以降低运营成本,规避经营风险,致力于主营业务。本研究可以丰富和发展竞争情报和服务外包的理论与实践,加速竞争情报服务外包活动中的应用和推广,为企业战略管理者和竞争情报工作者提供决策参考。
In view of the phenomenon of competitive intelligence in the enterprise strategic decision support, this paper guides the enterprise to carry on the competitive intelligence service outsourcing, and strengthens the enterprise's decision operation management.[Method/process] By using both literature review and theoretical deduction, this paper combines with technology consulting cases, defines the theory connotation of competitive intelligence service outsourcing, analyzes the motivation of the competitive intelligence service outsourcing, discusses the forms and contents about competitive intelligence service outsourcing, and puts forward some suggestions on the competitive intelligence service outsourcing.[Result/conclusion] Enterprises promoting competitive intelligence service outsourcing can reduce operating costs, and avoid operational risks, and be committed to the main business. Its aim is to enrich and develop the theory of competitive intelligence service outsourcing, and to accelerate the application and popularization of competitive intelligence service outsourcing activities. The results can provide decision-making references for the developing work of competitive intelligence service outsourcing.
[1] 马方,王铁山,郭得力,等.全球服务外包中的知识转移与我国服务业升级[J].经济理论与实践,2012(9):41-45.
[2] GARCIA A M, ORTOLL E, COBARSI M J.Enabler and inhibitor factors influencing competitive intelligence practices[J].Aslib proceedings,2013,65(2):262-288.
[3] NISTOR C, NISTOR R, MUNTEAN M C. It solutions for competitive intelligence in Romanian banking system[C]//Innovation vision 2020:sustainable growth entrepreneurship,and economic development.Cambridge:MIT Press,2012:1513-1528.
[4] 刘冰. 我国企业竞争情报力测度实证研究[J].情报学报,2009,28(3):459-468.
[5] 周九常.网络组织竞争情报的三个基本问题[J].图书情报工作,2011,55(3):46-48.
[6] 王文爽,韩正彪.企业竞争情报人际网络关系模型的构建及应用[J].情报杂志,2012,31(4):12-16.
[7] CHEFFAH F Z, HANOUNE M. Modeling practices of competitive intelligence in moroccan firms[C]//Proceedings of the 4th international conference on information systems management and evolution,2013:373-376.
[8] YAP C S, RASHID M Z A, SAPUAN D A. Organizational strategy and competitive intelligence practice in Malaysian public listed companies[J].Information research,2012,17(4):213-215.
[9] 周洋,郑彦宁,刘志辉.国内外竞争情报研究的比较研究[J].情报杂志,2011,30(10):9-15.
[10] SHIN J, SUDHIR K.A customer management dilemma:when is it profitable to reward one's own customers[J].Marketing science, 2010, 29(4):671-679.
[11] SILVA M, MOUTINHO L, COELHO A, et al. Market orientation and performance:modeling a neural network[J].European journal of marketing,2009,43(3):422-429.
[12] GAVRYLENKO T V. Outsourcing as. instrument of cutting costs in strategic management system[J].Actual problems of economic, 2009,91(3):104-108.
[13] YANG J. The knowledge management strategy and its effect on firm performance:a contingency analysis[J].International journal of Production economics, 2010,89(2):219-220.
[14] 舒真. 基于商业秘密法律保护视角的企业反竞争情报问题研究[J].情报杂志,2012,31(2):24-27.
[15] 朱礼龙.企业反竞争情报能力及其评价研究[J].情报杂志,2012,31(12):36-39.
[16] 龙青云,吴晓伟,易艳红.竞争情报人才培养与市场需求错位的研究[J].情报杂志,2011,30(1):51-58.
[17] 赵卫军.企业科技情报服务外包的可行性与实施路径分析[J]. 图书馆学研究,2012(1):2-6.
[18] 厉宏.论竞争情报产业的市场构成[J].情报杂志,2009,28(2):48-50.
[19] 郑新兴.从服务外包理论看档案中介机构的发展前景[J].研究探索,2012(2):29-30.
[20] 李凤琴."资源依赖"视角下政府与NGO的合作[J].理论探索,2011(5):117-121.
[21] 程跃.新兴技术企业能力演化路径研究[J].科技管理研究,2012(22):23-26.
[22] 陈峰.产业竞争情报产品与服务的细分内容[J].情报学报,2013,32(1):37-43.
[23] 陈峰,赵筱媛,郑彦宁.公益类科技情报机构提供产业竞争情报产品的方法[J].情报学报,2010,29(2):362-367.
[24] GUIN O M.Using CI to win contracts[C]//Proceedings of 1997 annual international conference & exhibit of SCIP.Alexandrina:Society of Competitive Intelligence Professional,1997:235-243.
[25] BEN G.Early warning:using competitive intelligence to anticipate market shifts,control risk,and create powerful strategies[M].New York:AMACOM,2004:209.
[26] 段伟花.企业信息技术外包关系及其演化机理研究[D].长春:吉林大学,2011.
[27] 郑旭,尉桂华,葛继平.政产学研协同创新软件服务外包产业公共服务平台路径研究[J].科技管理研究,2012(19):122-125.
[28] 倪金松,贺兆辉.企业竞争情报系统中的跨界合作[J].现代图书情报技术,2006(9):25-29.
