[目的/意义] 数字音乐平台是用户发现和获取音乐作品的主要渠道，本研究意在从元数据的角度出发解决平台存在的检索结果不准确、分类导航混乱等问题。[方法/过程] 首先采用网络调查法、访谈法和问卷调查法，基于对我国主流数字音乐平台作品的组织功能和用户需求调查，分析其作品组织存在的问题；然后采用对比分析法，基于平台元数据方案与国家标准的对比，从元数据角度分析元数据方案存在的问题；最后，从平台元数据的设置、元数据元素在功能中的应用和用户的利用需求三方面提出其元数据方案的优化策略。[结果/结论] 数字音乐平台元数据方案优化策略包括基于元数据标准按需扩展元数据元素、完善元素的著录规则以加强功能应用、基于用户定位和需求选择元数据方案。
[Purpose/Significance] The digital music platform is the main channel for users to find and aquire music works, this study aims to solve the problems such as inaccurate retrieval results and chaotic classification navigation from the perspective of metadata. [Method/Process] Firstly, with the methods of network investigation, interview and questionnaire, the existing problems of works organization were analyzed, based on the investigation on works organization of Chinese mainstream digital music platforms and the survey on works utilization needs of users. Secondly, by using comparative analysis method, the platforms’ metadata schemes and China’s metadata standard were compared, and the existing problems were analyzed from the perspective of metadata. Finally, the suggestions on optimizing the data scheme were put forward from three aspects of the platform metadata setting, the metadata elements application in functions and the users’ utilization requirements. [Result/Conclusion] The optimization strategies for digital music platforms metadata scheme include expanding metadata elements based on national metadata standard according to the practical needs, improving the description rules of elements to strengthen the functional applications, and selecting metadata schemes based on user orientation and needs.
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