专题:尊重与敬畏:21世纪图书情报学研究方法应用进展

神经科学方法在图书情报领域研究的应用综述

  • 盛东方 ,
  • 朱子涵
展开
  • 1 山东大学管理学院 济南 250100;
    2 山东师范大学图书馆 济南 250358
盛东方,副教授,博士,硕士生导师, E-mail: dfsheng@sdu.edu.cn;朱子涵,硕士研究生。

收稿日期: 2023-09-18

  修回日期: 2024-01-04

  网络出版日期: 2024-06-19

基金资助

本文系国家社会科学基金项目“人工智能生成内容的失真信息识别及传播路径研究”(项目编号: 23BTQ086)研究成果之一。

Review on the Application of Neuroscience Methods in Library and Information Science Research

  • Sheng Dongfang ,
  • Zhu Zihan
Expand
  • 1 School of Management, Shandong University, Jinan 250100;
    2 Shandong Normal University Library, Jinan 250358

Received date: 2023-09-18

  Revised date: 2024-01-04

  Online published: 2024-06-19

Supported by

This work is supported by National Social Science Fund of China titled “Research on Misinformation Identification and Dissemination Path of Artificial Intelligence Generated Content” (Grant No. 23BTQ086).

摘要

[目的/意义] 神经科学方法是国内外图书情报领域的新兴研究方法,旨在深入理解人类在信息活动中的认知和神经机制。梳理相关研究有助于为深化该方法的应用提供参考。[方法/过程] 以SSCI和CSSCI所收录的图书情报领域期刊中相关研究文献为研究对象,从文献信息、研究方法和研究主题3个视角分析该方法的应用现状。基于刺激—状态—反应理论(S-O-R)的整体框架,融合信息生态理论、认知—情感—意动理论和Wilson信息行为一般性模型,构建神经科学方法应用于图书情报领域的研究主题框架,并梳理当前的研究成果。[结果/结论] 神经科学方法在图书情报领域极具应用前景,其中眼动追踪法应用最广泛,其次是脑电图和功能性磁共振成像,且常与传统社科研究方法相结合。研究主题集中于人机交互和信息行为领域。最后,文章提出未来的研究机会和挑战。

本文引用格式

盛东方 , 朱子涵 . 神经科学方法在图书情报领域研究的应用综述[J]. 图书情报工作, 2024 , 68(11) : 29 -41 . DOI: 10.13266/j.issn.0252-3116.2024.11.003

Abstract

[Purpose/Significance] As a new research method in the field of library and information at home and abroad, neuroscience method is helpful to deeply analyze human’s cognitive and neural mechanism in information activities, and its relevant studies can provide reference for its further application. [Method/Process] Taking the relevant literature included in SSCI and CSSCI as the research object, this paper examined the current application of this method in LIS, focusing on literature information, research methods, and topics. Based on the overall framework of SOR theory, integrating information ecology theory, cognitive-affective-conative theory, and Wilson’s information behavior model, this paper constructed a thematic framework for the neuroscience methods in LIS, and reviewed the current research results. [Result/Conclusion] Neuroscience methods have great prospects in LIS, among which eye tracking is the most widely used, followed by electroencephalography and functional magnetic resonance imaging, and are often combined with traditional social science research methods. Research topics focus on human-computer interaction and information behavior. Finally, the paper presents future research opportunities and challenges.

参考文献

[1] 朱庆华,吴丹,杜佳,等.用户信息行为研究的新环境、新方法、新方向——2017南京大学用户信息行为研究海内外青年学者论坛圆桌会议纪要[J].图书情报知识, 2018(2):122-129.(ZHU Q H, WU D, DU J, et al. Human information behavior:new environments, new methods, and new directions[J]. Documentation, information&knowledge, 2018(2):122-129.)
[2] 姜婷婷,许艳闰,傅诗婷,等.人智交互体验研究:为人本人工智能发展注入新动力[J].图书情报知识, 2022, 39(4):43-55.(JIANG T T, XU Y R, FU S T, et al. Human-Al interaction experience research:accelerating the development of humancentered Al[J]. Documentation, information&knowledge, 2022, 39(4):43-55.)
[3] 潘煜,万岩,陈国青,等.神经信息系统研究:现状与展望[J].管理科学学报, 2018, 21(5):1-21.(PAN Y, WAN Y, CHEN G Q, et al. Current situation and prospects of neuro information systems[J]. Journal of management sciences in China, 2018, 21(5):1-21.)
[4] 姜婷婷,吴茜,徐亚苹,等.眼动追踪技术在国外信息行为研究中的应用[J].情报学报, 2020, 39(2):217-230.(JIANG T T, WU X, XU Y P, et al. The application of eye tracking technology in information behavior research[J]. Journal of the China Society for Scientific and Technical Information, 2020, 39(2):217-230.)
[5] 李晶,陈志燕,陈明红.眼动追踪实验法在信息行为领域的应用研究[J].情报学报, 2020, 39(1):90-99.(LI J, CHEN Z Y, CHEN M H. Applied research on eye tracking in information behavior[J]. Journal of the China Society for Scientific and Technical Information, 2020, 39(1):90-99.)
[6] 王琳,熊颖,江雨薇,等.眼动技术方法在图书情报学中的应用研究述评[J].数字图书馆论坛, 2020(8):63-70.(WANG L, XIONG Y, JIANG Y W, et al. Application of eye-tracking technology in library and information science research[J]. Digital library forum, 2020(8):63-70.)
[7] 白雪,王俭.基于情感空间的国外图书情报学领域神经科学方法研究综述[J].情报科学, 2021, 39(3):185-192.(BAI X, WANG J. Research review on neuroscientific methods in foreign library and information field based on emotional space[J]. Information science, 2021, 39(3):185-192.)
[8] 诸廉.认知神经科学在数字阅读研究中的应用与展望[J].出版科学, 2021, 29(3):92-101.(ZHU L. The use of cognitive neuroscience in digital reading research[J]. Publishing journal, 2021, 29(3):92-101.)
[9] MARCHIONINI G, MU X M. User studies informing e-table interfaces[J]. Information processing&management, 2003, 39(4):561-579.
[10] 叶俊杰,刘业政,蒋玮. Web环境下认知风格对商品信息关注度的影响研究[J].图书情报工作, 2012, 56(6):95-101.(YE J J, LIU Y Z, JIANG W. Impact of consumer's cognitive style on attention of product information on the web[J]. Library and information service, 2012, 56(6):95-101.)
[11] 蒋玮,叶俊杰,刘业政.消费者认知风格对Web页面复杂度偏好影响的实证研究[J].情报杂志, 2011, 30(7):178-184.(JIANG W, YE J J, LIU Y Z. Empirical study of the impact of the consumer's cognitive style on online shopping web pages'visual complexity preference[J]. Journal of intelligence, 2011, 30(7):178-184.)
[12] KIM S Y, PARK H, KIM H, et al. Technostress causes cognitive overload in high-stress people:eye tracking analysis in a virtual kiosk test[J]. Information processing&management, 2022, 59(6):103093.
[13] 马庆国,王小毅.认知神经科学、神经经济学与神经管理学[J].管理世界, 2006(10):139-149.(MA Q G, WANG X Y. Cognitive neuroscience, neuroeconomics and neuroeconomics[J]. Management world, 2006(10):139-149.)
[14] DIMOKA A. How to conduct a functional magnetic resonance (fMRI) study in social science research[J]. MIS quarterly, 2012, 36(3):811-840.
[15] PARMAR H, TAHVILDAR A, GHASEMI E, et al. To download or not to download?spatial and temporal neural dynamics across the brain regions when deciding to download an app[J]. International journal of information management, 2022, 66:102531.
[16] MESERVY T O, FADEL K J, KIRWAN C B, et al. An fMRI exploration of information processing in electronic networks of practice[J]. MIS quarterly, 2019, 43(3):851-872.
[17] WARKENTIN M, WALDEN E, JOHNSTON A C, et al. Neural correlates of protection motivation for secure IT behaviors:an fMRI examination[J]. Journal of the Association for Information Systems, 2016, 17(3):194-215.
[18] VANCE A, JENKINS J L, ANDERSON B B, et al. Tuning out security warnings:a longitudinal examination of habituation through fMRI, eye tracking, and field experiments[J]. MIS quarterly, 2018, 42(2):355-380.
[19] RIEDL R, HUBERT M, KENNING P. Are there neural gender differences in online trust?an fMRI study on the perceived trustworthiness of eBay offers[J]. MIS quarterly, 2010, 34(2):397-428.
[20] RIEDL R, MOHR P, KENING P H, et al. Trusting humans and avatars:a brain imaging study based on evolution theory[J]. Journal of management information systems, 2014, 30(4):83-113.
[21] SANDERS-JACKSON A, CLAYTON R B, TAN A, et al. Testing the effect of vapor in ENDS public service announcements on current smokers and ENDS users'psychophysiological responses and smoking and vaping urge[J]. Journal of health communication, 2019, 24(4):413-421.
[22] HARRIS J M, CIORCIARI J, GOUNTAS J. Consumer neuroscience for marketing researchers[J]. Journal of consumer behavior, 2018, 17(3):239-252.
[23] MEHRABIAN A, RUSSELL J A. An approach to environmental psychology[M]. Cambridge:The MIT Press, 1974.
[24] 马捷,胡漠,李丹.我国信息生态测评研究综述[J].情报科学, 2015, 33(6):143-149.(MA J, HU M, LI D.A review of the research on information ecology evaluation in China[J]. Information science, 2015, 33(6):143-149.)
[25] LI Y, ZHANG L, SHIAU W, et al. Psychophysiological responses to mobile reading:evidence from frontal EEG signals under a distracting reading environment and different text genres[J]. Information technology&people, 2022, 36(3):1048-1075.
[26] OHME J, SEARLES K, DE VREESE C H. Information processing on smartphones in public versus private[J]. Journal of computer-mediated communication, 2022, 27(6):1-16.
[27] HU Q, WEST R, SMARANDESCU L. The role of self-control in information security violations:insights from a cognitive neuroscience perspective[J]. Journal of management information systems, 2015, 31(4):6-48.
[28] KUHAR M, MERCUN T. Exploring user experience in digital libraries through questionnaire and eye-tracking data[J]. Library&information science research, 2022, 44(3):101175.
[29] 许鑫,曹阳.基于眼动追踪实验的高校图书馆门户网站网页设计研究[J].大学图书馆学报, 2017, 35(3):46-52.(XU X, CAO Y. Research on web design of university library portal website based on eye tracking experiment[J]. Journal of academic libraries, 2017, 35(3):46-52.)
[30] ZHANG M M, HOU G H, CHEN Y C. Effects of interface layout design on mobile learning efficiency:a comparison of interface layouts for mobile learning platform[J]. Library hi tech, 2022, 41(5):1420-1435.
[31] 方浩,陈印超,赵莹,等.移动端新闻平台信息设计要素对视觉搜索效率的影响机制[J].图书情报工作, 2019, 63(22):58-67.(FANG H, CHEN Y C, ZHAO Y, et al. The influencing mechanism of information design elements of mobile news platform on visual search efficiency[J]. Library and information service, 2019, 63(22):58-67.)
[32] NIU L H, OU S Y. Usability evaluation of two new presentation modes of scientific articles for academic reading[J]. Aslib journal of information management, 2022, 75(6):985-1007.
[33] ANDREU-SANCHEZ C, MARTIN-PASCUAL M A. Perception of cuts in different editing styles[J]. Profesional de la informacion, 2021, 30(2):e300206.
[34] 姜婷婷,郭倩,徐亚苹,等.证据类型对在线健康信息标题选择的影响:眼动实验与启示[J].图书情报工作, 2020, 64(19):61-70.(JIANG T T, GUO Q, XU Y P, et al. Evidence type influence on the selection of online health information titles:eyetracking experiment and implications[J]. Library and information service, 2020, 64(19):61-70.)
[35] CHEN C M, WANG J Y, LIN Y C. A visual interactive reading system based on eye tracking technology to improve digital reading performance[J]. Electronic library, 2019, 37(4):680-702.
[36] MINAS R K, POTTER R F, DENIS A R, et al. Putting on the thinking cap:using NeuroIS to understand information processing biases in virtual teams[J]. Journal of management information systems, 2014, 30(4):49-82.
[37] AL-SAMARRAIE H, ELDENFRIA A, PRICE M L, et al. Effects of map design characteristics on users'search performance and cognitive load an empirical study[J]. Electronic library, 2019, 37(4):667-679.
[38] 侯冠华.数字图书信息界面布局影响老年人信息检索交互绩效的眼动实证研究[J].国家图书馆学刊, 2020, 29(5):21-32.(HOU G H. Eye empirical research on effect of information interface layout on digital book in information retrieval interactive performance for aged people[J]. Journal of the National Library of China, 2020, 29(5):21-32.)
[39] HILGARD E R. The trilogy of mind:cognition, affection, and conation[J]. Journal of the history of the behavioral sciences, 1980, 16(2):107-117.
[40] AL-SAMARRAIE H, ELDENFRIA A, ZAQOUT F, et al. How reading in single-and multiple-column types influence our cognitive load:an EEG study[J]. Electronic library, 2019, 37(4):593-606.
[41] DE COCK L, VAN DE WEGHE N, OOMS K, et al. Linking the cognitive load induced by route instruction types and building configuration during indoor route guidance, a usability study in VR[J]. International journal of geographical information science, 2022, 36(10):1978-2008.
[42] MORAVEC P L, MINAS R K, DENNIS A R. Fake news on social media:people believe what they want to believe when it makes no sense at all[J]. MIS quarterly, 2019, 43(4):1343-1379.
[43] 宋之杰,刘绍山,石蕊,等.基于眼动追踪技术的突发事件微博信息可信度影响因素研究[J].情报杂志, 2017, 36(1):101-107.(SONG Z J, LIU S S, SHI R, et al. Research on the influencing factors of the microblog unconventional emergency information credibility based on the eye-movement technology[J]. Journal of intelligence, 2017, 36(1):101-107.)
[44] 万晓榆,万婧.在线知识问答社区用户信息信任判断实证研究——来自眼动追踪实验的证据[J].图书情报工作, 2021, 65(23):79-89.(WAN X Y, WAN J. An empirical study on user information trust judgment of online knowledge Q&A communities-based on the evidence of eye movement tracking experiments[J]. Library and information service, 2021, 65(23):79-89.)
[45] 刘鲁川,张冰倩,李旭.社交媒体信息过载、功能过载与用户焦虑情绪的关系:一项实验研究[J].信息资源管理学报, 2019, 9(2):66-76.(LIU L C, ZHANG B Q, LI X. An experimental study on the effects of social media and user's anxiety[J]. Journal of information resources management, 2019, 9(2):66-76.)
[46] BUCY E P, BRADLEY S D. Presidential expressions and viewer emotion:counter empathic responses to televised leader displays[J]. Social science information sur les sciences sociales, 2004, 43(1):59-94.
[47] 宋之杰,王娜,李爱影,等.情绪对突发事件信息加工过程的影响——基于眼动追踪技术[J].情报杂志, 2017, 36(8):76-80.(SONG Z J, WANG N, LI A Y, et al. On the influence of emotion on information processing of emergencies:eyemovement tracing technology as an example[J]. Journal of intelligence, 2017, 36(8):76-80.)
[48] CUESTA-CAMBRA U, MARTINEZ-MARTINEZ L, NINOGONZALEZ J I. An analysis of pro-vaccine and anti-vaccine information on social networks and the Internet:visual and emotional patterns[J]. Profesional de la informacion, 2019, 28(2):e280217.
[49] PENGNATE S. Shocking secret you won't believe!Emotional arousal in clickbait headlines an eye-tracking analysis[J]. Online information review, 2019, 43(7):1136-1150.
[50] GWIZDKA J, HOSSEINI R, COLE M, et al. Temporal dynamics of eye-tracking and EEG during reading and relevance decisions[J]. Journal of the Association for Information Science and Technology, 2017, 68(10):2299-2312.
[51] 唐晓莉,宋之杰.在线评论对异质性消费者购买决策的影响研究——基于眼动实验[J].情报科学, 2020, 38(4):83-88.(TANG X L, SONG Z J. Online review impact on heterogene consumer purchase decisions:an eye-tracking experiment[J]. Information science, 2020, 38(4):83-88.)
[52] 刘向阳,张程程,彭小丰,等.基于认知意动视角的心态调整模型构建[J].科技管理研究, 2011, 31(9):195-198.(LIU XY, ZHANG C C, PENG X F, et al. Establishment of the model of mentality adaptation with a view of perspective of cognition and conation[J]. Science and technology management research, 2011, 31(9):195-198.)
[53] 孙林辉,杨露,袁晓芳,等.基于场独立/场依存认知风格的消费者信息搜寻效率研究[J].情报理论与实践, 2023, 46(4):122-130.(SUN L H, YANG L, YUAN X F, et al. Research on information search efficiency of consumers based on their cognitive style of field-independence/field-dependence[J]. Information studies:theory&application, 2023, 46(4):122-130.)
[54] WILSON T D. Models in information behavior research[J]. Journal of documentation, 1999, 55(3):249-270.
[55] VAN DER SLUIS F, VAN DEN BROEK E L. Feedback beyond accuracy:using eye-tracking to detect comprehensibility and interest during reading[J]. Journal of the Association for Information Science and Technology, 2023, 74(1):3-16.
[56] 杨桦,卢章平.融合用户眼动验证的青少年阅读推广若干营销元素探析[J].图书情报工作, 2022, 66(21):39-48.(YANG H, LU Z P. Analysis on several marketing elements of adolescent reading promotion combined with user eye movement verification[J]. Library and information service, 2022, 66(21):39-48.)
[57] HSU W. An integrated-mental brainwave system for analyses and judgments of consumer preference[J]. Telematics and informatics, 2017, 34(5):518-526.
[58] JACUCCI G, BARRAL O, DAEE P, et al. Integrating neurophysiologic relevance feedback in intent modeling for information retrieval[J]. Journal of the Association for Information Science and Technology, 2019, 70(9):917-930.
[59] 袁银池,王秀红,金玉成.基于用户阅读行为的主动推送微服务模式研究——以专利文献为例[J].情报理论与实践, 2017, 40(1):98-103.(YUAN Y C, WANG X H, JIN Y C. A study on the modes of active pushing of micro service based on user's reading behavior[J]. Information studies:theory&application, 2017, 40(1):98-103.)
[60] 邓胜利,赵海平.用户个性特征对网络信息搜寻过程中选择性信息接触模式的影响研究[J].情报科学, 2019, 37(3):152-157.(DENG S L, ZHAO H P. The influence of personality on the selective information exposure pattern in biased information seeking processes[J]. Information science, 2019, 37(3):152-157.)
[61] 邓胜利,赵海平.基于认知失调理论的偏差信息搜寻行为与认知的作用机理研究[J].情报科学, 2019, 37(1):9-15.(DENG S L, ZHAO H P. Research on the interaction between behavior and cognition in biased information searching processes based on cognitive dissonance theory[J]. Information science, 2019, 37(1):9-15.)
[62] 夏立新,周鼎,秦晓琪,等.学术信息探索式搜索行为的情感变化与眼动特征研究[J].情报杂志, 2022, 41(4):135-143.(XIA L X, ZHOU D, QIN X Q, et al. Research on exploratory search features of academic information based on expression recognition and eye tracking[J]. Journal of intelligence, 2022, 41(4):135-143.)
[63] CHOI D, SHAH C, SINGH V. Investigating information seeking in physical and online environments with escape room and Web search[J]. Journal of information science, 2022, 48(4):570-583.
[64] HAUTALA J, KIILI C, KAMMERER Y, et al. Sixth graders'evaluation strategies when reading Internet search results:an eye-tracking study[J]. Behavior&information technology, 2018, 37(8):761-773.
[65] WALHOUT J, OOMEN P, JARODZKA H, et al. Effects of task complexity on online search behavior of adolescents[J]. Journal of the Association for Information Science and Technology, 2017, 68(6):1449-1461.
[66] 刘春茂,袁敬芸,周悦.网络信息组织方法信息偶遇特征的实验研究[J].情报理论与实践, 2022, 45(4):95-104.(LIU C M, YUAN J Y, ZHOU Y. Research on information encounter traits of networked information organization based on eye movement experiment[J]. Information studies:theory&application, 2022, 45(4):95-104.)
[67] JIANG T T, FU S T, ERDELEZ S, et al. Understanding the seeking-encountering tension:roles of foreground and background task urgency[J]. Information processing&management, 2022, 59(3):102910.
[68] SCHULTHEISS S, LEWANDOWSKI D. How users'knowledge of advertisements influences their viewing and selection behavior in search engines[J]. Journal of the Association for Information Science and Technology, 2021, 72(3):285-301.
[69] 陆泉,刘婷,刘庆军,等.基于眼动追踪的文档内信息搜寻用户深、浅阅读行为自动识别研究[J].情报科学, 2019, 37(10):126-132.(LU Q, LIU T, LIU Q J, et al. Research on automatic recognition of user's deep and shallow reading behavior who searches information in documents based on eye tracking[J]. Information science, 2019, 37(10):126-132.)
[70] 季璐,柯青.基于眼动证据的在线健康社区用户信息浏览行为及影响因素研究[J].情报理论与实践, 2021, 44(2):136-146.(JI L, KE Q. Research of information browsing behavior and influencing factors in online health community based on eye movement evidence[J]. Information studies:theory&application, 2021, 44(2):136-146.)
[71] WU D, ZHANG S T. Does visual attention help?towards better understanding and predicting users'good abandonment behavior in mobile search[J]. Library hi tech, 2022.
[72] WU D, DONG J, SHI L, et al. Credibility assessment of good abandonment results in mobile search[J]. Information processing&management, 2020, 57(6):102350.
[73] 王亚妮,王君,姚唐.社会化商务社区中用户信息处理行为影响研究——基于眼动实验的比较分析[J].情报科学, 2022, 40(4):138-146.(WANG Y N, WANG J, YAO T. Study on the impact of users'information processing in social commerce communities:comparative analysis based on eye-tracking experiment[J]. Information science, 2022, 40(4):138-146.)
[74] WANG Q Z, MA L, HUANG L Q, et al. Effect of the model eye gaze direction on consumer information processing:a consideration of gender differences[J]. Online information review, 2020, 44(7):1403-1420.
[75] 刘桂锋,张裕,苏文成,等.高校科研数据平台功能定位与优化研究——基于眼动追踪实验[J].情报理论与实践, 2021, 44(2):115-121.(LIU G F, ZHANG Y, SU W C, et al. Research on function orientation and optimization of university research data platform with eye tracking experiment[J]. Information studies:theory&application, 2021, 44(2):115-121.)
文章导航

/