移动互联网环境下品牌信息内容呈现对消费者参与影响的理论模型研究
邱长波, 孙凯, 古安伟
Research on Theoretical Model of Effect of Brand Information Content Display on Consumer Participation in the Mobile Internet Context
Qiu Changbo, Sun Kai, Gu Anwei
图书情报工作
.
2016, (10): 40
-46
.
DOI: 10.13266/j.issn.0252-3116.2016.10.006
