基于5R的高校图书馆“迎新季”营销推广模式研究——以东北师范大学图书馆为例
李婧, 刘万国, 姜雷
University Library's “New Season” Marketing Mode Research Based on 5R——Taking Northeast Normal University Library as an Example
Li Jing, Liu Wanguo, Jiang Lei
图书情报工作
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2017, (4): 62
-68
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DOI: 10.13266/j.issn.0252-3116.2017.04.008