品牌延伸视角下用户从免费到付费知识问答服务的转移意愿研究
易明, 单思远, 邓卫华
From Free to Fee:Research on Knowledge Q&A Service Transfer Intention from the Perspective of Brand Extension
Yi Ming, Shan Siyuan, Deng Weihua
图书情报工作
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2021, (2): 75
-86
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DOI: 10.13266/j.issn.0252-3116.2021.02.008
