Practice and Exploration of Service Marketing Mix Strategy in Reading Promotion:As an Example of “Micro Book Review” in Guangxi Science and Technology University Library

Xue Hongzhen

Library and Information Service ›› 2016, Vol. 60 ›› Issue (3) : 83-89.

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Library and Information Service
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Library and Information Service ›› 2016, Vol. 60 ›› Issue (3) : 83-89. DOI: 10.13266/j.issn.0252-3116.2016.03.013

Practice and Exploration of Service Marketing Mix Strategy in Reading Promotion:As an Example of “Micro Book Review” in Guangxi Science and Technology University Library

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2016, 60(3): 83-89 https://doi.org/10.13266/j.issn.0252-3116.2016.03.013

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