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Research and Inspiration of the National Baby Reading Promotion Projects in UK and USA——Based on 5W Communication Mode Theory of Lasswell
Received date: 2013-01-04
Revised date: 2013-02-25
Online published: 2013-03-20
Reading guidance for babies is an important content of early education. This paper analyzes the projects of "Bookstart" in UK,"Born to Read" and "Every Child Ready to Read@ your library" in USA and their inspiration. According to children's reading promotion activities in China, a plan of baby reading promotion based on 5W communication mode theory of Lasswell is put forward. The plan regards the youth reading promotion committee as the promotion subject, reading packages as contents, the activity site and network media as channels, 0-3 year old babies as the objects, to achieve the reading promotion goal.
Key words： early reading; baby reading promotion; reading guidance
Wang Lin . Research and Inspiration of the National Baby Reading Promotion Projects in UK and USA——Based on 5W Communication Mode Theory of Lasswell[J]. Library and Information Service, 2013 , 57(06) : 85 -90,38 . DOI: 10.7536/j.issn.0252-3116.2013.06.015
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