Orientation service is the first freshmen one which university libraries provide in the school season. Chinese university libraries have done some useful exploration and attempt to provide well service. This paper analyzes theme series activities in "211" university libraries in the school season. Then it proposes some strategies and recommendations on outreaching theme series activities in the school season from five perspectives of making theme activities brand of back-to-school, providing freshman-centered creative service, providing the best user experience with new technology, making publicity and promotion through any media, cooperating with student volunteers on orientation mechanism.
Niu Linlin
. Research on Outreach Service of Theme Series Activities in University Libraries in the School Season：A Case Study with “211” University Libraries[J]. Library and Information Service, 2014
, 58(01)
: 96
-100
.
DOI: 10.13266/j.issn.0252-3116.2014.01.014
[1] 张元国. 面试, 并非寻常事[J]. 人力资源, 2007(15):28-29.
[2] 曹冀豫, 石惠娟. 首次服务与首因效应的相关性探讨[J]. 中国疗养医学, 2009, 18(12):1095-1096.
[3] 新浪网. 高校名单:"211"工程大学名单[EB/OL].[2013-11-01]. http://edu.sina.com.cn/gaokao/2011-03-31/1515290772.shtml.
[4] 新浪博客. 北大图书馆新生空间[EB/OL].[2013-11-03]. http://blog.sina.com.cn/u/1787557335.
[5] 北京师范大学图书馆.2013新生入学专栏[EB/OL].[2013-11-03]. http://www.lib.bnu.edu.cn/2013fresh/index.htm.
[6] 上海交通大学图书馆.新生入馆教育专栏[EB/OL].[2013-11-03].http://www.lib.sjtu.edu.cn/fresh/.
[7] 清华大学图书馆.原创游戏《书之秘语》[EB/OL].[2013-11-03].http://lib.tsinghua.edu.cn/dra/news/annoucement/5047.
[8] 南京理工大学图书馆.图书馆顺利完成2013级本科新生入馆教育[EB/OL].[2013-11-03].http://lib.njust.edu.cn/content.aspx?id=94C077211CF547F7AD8B45C3B14B59B4&t=8889.
[9] 中国人民大学图书馆. 人图有奖寻宝活动开始啦![EB/OL].[2013-11-03]. http://www.lib.ruc.edu.cn/103810/84087.html.
[10] 杨向明, 寿晓辉. 全媒体时代图书馆建设与服务创新——以杭州数字图书馆"文澜在线"为例[J]. 河南图书馆学刊, 2012(1):77-79.
[11] 杜志新, 亢琦. QR码技术在移动图书馆营销中的应用及效用评估研究[J]. 图书馆杂志, 2013(1):56-60.
[12] 邵敏, 李欣. 图书馆拓展服务探析与案例研究[J]. 图书情报工作, 2011, 55(5):5-10.
