Taking Shanghai Jiao Tong University Library as an example, this paper comprehensively interprets the innovative planning and practice of embedded subject services based on mobile learning from the perspectives of application of information technology, innovation of service contents, combination of various service cooperation models and service marketing strategies, etc.Then, it analyzes the service characteristics of satisfying needs of users and fitting features of courses, seeking in-depth embedded service in the whole process of courses, emphasizing innovation of service content and form, focusing on service planning, marketing and communication, and finding team strength and cooperative opportunities. Moreover, it looks into to the future of this embedded subject service.
Huang Qinling
,
Guo Jing
,
Gao Xie
,
Li Li
,
Yu Xiaowei
. Innovative Practice and Characteristics of Embedded Subject Services Deeply Integrated with Mobile Learning：Taking Shanghai Jiao Tong University Library for Example[J]. Library and Information Service, 2014
, 58(02)
: 79
-83,58
.
DOI: 10.13266/j.issn.0252-3116.2014.02.013
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