[Purpose/significance] Mobile Internet technology and the development of the information consumption provide a good condition for the development of the library mobile reading, and the researches about the influential factors on users' acceptance behavior of library mobile reading service are important for promoting the construction of library mobile service function. [Method/process] In this paper, based on the TAM and ISSM, we build the influence factor model of the library mobile reading, and use the methods of questionnaire and structural equation for typical group of users. [Result/conclusion] The data results show that perceived ease of use, perceived usefulness, information usefulness, internal environment quality and external environment quality have positive influence on the attitude of using mobile reading, and information timeliness has no influence on user adoption attitude; Users' attitudes have a positive impact on adoption behavior. This article can provide some instructions for the understanding for our country public libraries and university libraries users behavior characteristics in mobile reading, the adoption of the corresponding strategy of the transforming and the upgrading.
Xu Kaiying
,
Cui Wei
,
Hong Xudong
,
Wang Xiwei
. An Empirical Study on the Factors of Library Mobile Reading Users' Acceptance Behavior[J]. Library and Information Service, 2017
, 61(15)
: 43
-50
.
DOI: 10.13266/j.issn.0252-3116.2017.15.005
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