The Innovation Model of Digital Reading Promotion in University Library——Taking the Library of Chongqing University Joining Hands with Jingdong Reading as an Example

  • Xu Tiancai ,
  • Pan Yuting ,
  • Yang Xinya ,
  • Wei Qunyi ,
  • Gu Shihui
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  • 1. Chongqing University Library, Chongqing 400044;
    2. School of Economics and Business Administration, Chongqing University, Chongqing 400044

Received date: 2018-01-09

  Revised date: 2018-04-01

  Online published: 2018-07-05

Abstract

[Purpose/significance] Through the research on the current development status of digital reading promotion and readers' reading needs, it proposes to take the advantages of the library and the e-commerce platform in the profession to establish a cooperative relationship to promote the promotion of digital reading.[Method/process] It uses the literature research method and the example analysis to probe into the predicament of library in the promotion of digital reading and the advantages of the e-commerce platform. The cooperation model, results, suggestions and significance of the Chongqing University library and the Jingdong Reading cooperation are studied.[Result/conclusion] The cooperation between university library and e-commerce platform not only enriches the collection resources, but also greatly improves the readers' reading experience, providing a new mode and important reference for the library to carry out digital reading promotion.

Cite this article

Xu Tiancai , Pan Yuting , Yang Xinya , Wei Qunyi , Gu Shihui . The Innovation Model of Digital Reading Promotion in University Library——Taking the Library of Chongqing University Joining Hands with Jingdong Reading as an Example[J]. Library and Information Service, 2018 , 62(13) : 19 -23 . DOI: 10.13266/j.issn.0252-3116.2018.13.003

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