[Purpose/significance] In order to measure the degree of social media FoMO effectively and to provide the preliminary basis for related research, a robust and practical FoMO measurement scale has been designed. [Method/process] Firstly, through in-depth interviews with college students to obtain the original data, the FoMO preliminary scale has been prepared based on the key characteristics of FoMO extracted from the grounded theory encoding. Then, the initial scale has been used to obtain sample data, and optimized to form a formal scale. Finally, the FoMO degree category is determined by cluster analysis and the FoMO degree of specific users is determined based on the measured data. [Result/conclusion] The formal FoMO scale of 30 projects has been developed from four dimensions: situational features, behavioral characteristics, result characteristics and psychological characteristics. A relatively stable category of FoMO level has been formed, and 105 undergraduates have been selected from three universities to measure the degree of FoMO.
Ye Fengyun
,
Li Junjun
. The Development and Application of Measurement Scale for College Students' Mobile Social Media FoMO[J]. Library and Information Service, 2019
, 63(5)
: 110
-118
.
DOI: 10.13266/j.issn.0252-3116.2019.05.013
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